Types of SMS by MsgCart
Service SMS | Promotional SMS | Transactional SMS
Service Implicit SMS
Service Implicit bulk SMS is used to send OTPs, informational messages, booking, and order alerts to your registered customers. These are not intended for marketing.
- Delivered to all recipients, irrespective of their consent preference.
- Can be sent 24x7 with no time restrictions.
- Templates can be sent via a 6-character alpha Header approved for your business on DLT platforms.
Service Explicit SMS
Service Explicit bulk SMS is used to send offers, discounts, or updates regarding services to existing customers.
- Delivered only to customers who have provided explicit consent to receive SMS from your business.
- Can be sent 24x7 without any time restrictions.
- Templates can be sent via a 6-character alpha Header approved for your business on DLT platforms.
Promotional SMS
Promotional bulk SMS is used to send offers, discounts, or promotions, whether solicited or unsolicited by the recipients.
- Delivered to recipients after preference and consent scrubbing.
- Can be sent only between 10 AM and 9 PM.
- Templates will be delivered with a 6-digit numeric Header approved for your business on DLT platforms.
Transactional SMS
Transactional bulk SMS can only be used by banks to send OTPs and alerts.
- Delivered to all recipients, irrespective of their consent preference.
- Can be sent 24x7 with no time restrictions.
- Templates can be sent via a 6-character alpha Header corresponding to the Bank’s name.